ABOUT

I’M ASH
FLORENCE

I’m a filmmaker, a vintage Jag lover and a dance floor fiend. I’m an absolute sucker for a good love story and have all the time in the world for a champagne tower. Creating Florence and Friends let me have the best of all worlds by bringing together my background in cinematography and my absolute love of fashion and design.

About Me

About Me

If I’m going to be a part of one of the most important days of your life, it’s only fair you know a bit about me. I love my amazing fiancée Nat, whiskey, music festivals, truffle fries, mezcal cocktails,  sunbathing, a crisp winter’s day, the sound of laughter from a stranger, a freshly mowed lawn and my dog Malibu. There are a few things that bring me more joy than a cosy dinner at home with my friends or a big night out dancing (preferably in a European city to Fred Again).

I’m a Libra, life is about balance right?

Speaking of star signs, fate and all that jazz, I do think there is such a thing as soulmates. I believe in the undeniable, palpable connection between two people who are madly in love. The kind of love that is truly indescribable. My aim with every wedding is to try to capture that feeling and create you something that truly reflects you as a couple and your day.

Ash’s intro video

Ash’s intro video

To be Continous…